Executive in strategy, technology, and digital business, with over twenty years of experience defining strategic plans and governing transformation programs. Technology and AI are my levers for change, but one thing is clear to me: the ones who truly transform are people. That’s why I live transformation from both shores: from the company side, at Paradigma Digital, bringing AI into real business transformation projects, and from the classroom, at Comillas ICAI, as a professor of strategy. The same ideas I apply with clients are the ones I share with those who will move tomorrow’s companies, and each feeds the other.
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